01 · About
Not just a store but a digital journey into craft beer. The project grew out of the client’s passion for brewing and became a true partnership: every design detail and every interactive element came out of shared brainstorming sessions.
02 · Challenge
How do you build an outstanding product site for something that cannot be sold online in the target country?
Solution
We shifted the paradigm from a “store” to “beer media”: storytelling, education and a community of connoisseurs.
03 · Challenge
The client is a beer expert, we are digital experts. We needed a shared language between passion for the product and technology.
Solution
Regular workshops, joint Miro sessions and Figma prototypes with live feedback. The client became the project’s product manager.
04 · What we built
Weekly calls, shared boards and instant feedback — the project grew through dialogue, not a spec.
An animated map with historical notes, regions and legendary brands.
Every beer gets tasting notes, aromas, food pairings and its backstory.
Minimalism, cinematic photography and typography as an art form.
05 · Challenge
The platform was ready, but the client had no time for the final launch.
Solution
We prepared documentation, admin guides and a month of support. Fill in the catalogue — and it is ready to go live.
Like this project?
We will build something like Beer Essentials — for your task and your budget. Leave a request on the site or in Telegram in a couple of minutes.
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